For healthcare, social media is not about going viral at any cost. It is about educating patients, building trust and showing the human side of your doctors, hospital and team. We help you use Instagram, Facebook and YouTube in a way that feels calm, sattvic and still brings you the right kind of patient enquiries.
What is Social Media Marketing ?
Social Media marketing is the utility of social networking platforms & websites to promote services and products. Through the process of social media marketing, the service/product website can gain a lot of traffic and buyer's attention eventually.
Advantages of promoting your business using Social Media Marketing ?
Give personalized experience
1.Direct feedbacks from your customers can make your company seem more personable. It is helpful in building a healthy relationship with your customers and maintaining the potentiality of their consumerism.
Increase brand awareness
2.The feedbacks from your active customers which they share on social medias can increase the brand exposure and broaden the customer reach.
More inbound traffic
3.If you couple SMM with SEO, your business site or campaign can gain more inbound traffic which helps you in reaching people outside your loyal customer cycle
Positive impression implies higher conversion rate
4.Sharing images, videos, blog posts or even the posts and comments of your customers can get more viewership to your product/service leaving a positive impression on people's mind. This provides a social proof for the quality of your service that has the potential to increase conversion rate on your existing traffic.
Cost effective marketing tactic
5.SMM can be the most cost efficient marketing strategy ever. Creating a profile on any social media is free of cost and even the paid promotions are of relatively low cost compared to other advertising tactics.
How We Manage Social Media for Healthcare Brands
Nirvana Creative Labs has hands-on experience running pages for gynaecology & fertility centres, gastro & bariatric surgeons, diagnostics, Ayurveda and yoga-based wellness brands.
Doctor-Centric Content
Storytelling and reels around real cases, doctor perspectives, process explanations and clinic life – always in a way that is medically responsible and easy for patients to understand.
Patient Education First
Carousel posts, FAQs and short videos that answer the exact doubts your patients search for on Google, Instagram and WhatsApp – from PCOS and IVF success rates to gut health and lifestyle.
Ethical Growth & Enquiries
We combine organic content, collaborations, highlight management and paid promotions so that your DMs, WhatsApp and call enquiries increase – without feeling clickbait or sensational.